DATA

ANALYST

I'm a data analyst with a background in digital marketing, now focused on transforming data into insights that drive smart decisions.

After years managing performance campaigns across global markets, I shifted my focus fully to analytics, collecting, cleaning, and visualizing data to uncover trends and support strategy.

I work with tools like SQL, Python, Excel, and Tableau to build dashboards, automate reporting, and bring clarity to complex datasets.

I'm driven by curiosity, clear communication, and the belief that data is most powerful when it tells a story and leads to action. Because data is indeed everywhere.

Contact me

PREMIUM

TOOLS

SQL

Querying, transforming, and analyzing data

R + Tidyverse

Data wrangling, visualization, and modeling

Python + Pandas

Data cleaning, analysis, and automation

Power BI

Interactive dashboards and business insights

Excel

Spreadsheets, charts, and formulas

PowerPoint

Presentation design and storytelling

Canva

Visual design for marketing & branding

Google Stack

Ads, Analytics, Tag Manager, Merchant Center

BigQuery + Looker

Cloud data and live dashboards

Tableau

Data storytelling with visual analytics

MySQL

Relational database management

RECENT

PROJECTS

Pizza Sales Performance Dashboard

A growing local pizzeria needed better visibility into their sales, product performance, and customer behavior. I designed an interactive dashboard to help them understand when and what customers order, which pizzas sell best (or worst), and how sales trend by time and category.
💡 Tools used: Excel, SQL Queries, PowerPoint.
📊 Focus: Sales analysis, product insights, dashboard design.

View full case study on GitHub

Shopify Sales & Customer Funnel Dashboard

Built a dynamic funnel dashboard using Shopify sales data to help stakeholders monitor performance, understand customer behavior, and evaluate long-term customer value. Insights include repeat rates, order frequency, sales by location, and payment trends.
💡 Tools used: Power BI, Excel, and PowerPoint.
📊 Focus: Customer behavior, retention metrics, funnel analysis.